Why Chelsea's crazy £1.2BILLION slap-dash transfer approach will work, writes SIMON JORDAN
What is Chelsea's financial plan given they've splashed out £1.2billion on players since 2022 and do not appear to be stopping anytime soon? You can't call it admirable to spend money like drunken sailors but I've tried to step back from the laughable 'purists' point of view and consider how owners Todd Boehly and Behdad Eghbali see things strategically. To them, this is likely a marathon, not a sprint. They bought the business for £2.
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